Case Study
Benetti Menswear

Benetti Menswear is a fast growing Irish fashion label that is the principal line of a multi-label brand. We created images for our clients seasonal fashion campaigns, e-commerce products, catalogues and brand ambassador photocalls. The content for Benetti Menswear and their sister label Travis Menswear was used for their website, print advertisements in the media, in-store advertisements such as point of sale cards, social media, trade shows & for their showroom. This imagery was licensed for use by Benetti Menswear and all stores that stock their clothing.

Our main task was to work with their brand manager to help realise their vision for the season’s fashion campaigns. Together, we ensured that we created images that reflected the unique brand’s look and feel as their vision grew and developed. 

In addition to the anchor campaigns we carried out brand ambassador photoshoots for high profile individuals and teams that partnered with the brand, such as the FAI national soccer team and popular Dublin GAA players.